OFFICE OF INTRAMURAL, RECREATION, AND SPORT CLUBS

SPORT CLUBS

PROGRAM PUBLICITY - ADVERTISMENT SERVICES

We are located in Gerald Ratner Center, Room 141. Contact Tamsen Burke, 773/702-4658 or tburke@uchicago.edu.

PROGRAM PUBLICITY

1. The Office of Intramural, Recreation, and Sport Club must approve all posters before they are distributed on campus.
2. The University Posting Policy, states flyers should not be placed on doors or windows, or on the outside of buildings.
3. Taping, tacking, nailing, etc., of objects to walls, furniture, fixtures, garbage cans, and poles is prohibited on campus or within buildings that are unapproved.

On-Campus Posting
Standard posting for any on-campus event funded by Student Government is 200 flyers. Remember: you should publicize the event(s) throughout the entire University.

Flyers should be posted in the following areas:

Administration Building, Biological Sciences Learning Center, Classics Building Bulletin Boards, Cobb Hall, Crerar Library, Cummings Life Sciences Center, Eckhart Hall, Harper Library, Ida Noyes Hall, International House, Kersten Physics Teaching Center, The Law School, Medical School Lounge, New Graduate Residence Hall, Pick Hall, Regenstein Library, Reynolds Club, SSA Building, Social Science Research, Stuart Hall (Business School), Swift Hall (Divinity), All Undergraduate Dormitories, Publication Distribution

If your organization is receiving funds from Student Government to support a publication, that publication must be distributed in at least the following areas (although we encourage you to make it available at all locations if your circulation is large enough):

Cobb Hall, Crerar Library, Ida Noyes Hall, The Law School, Medical School Lounge, Reynolds Club, Regenstein Library, Stuart Hall (Graduate School of Business), Ratner Athletic Center

Banners
Banners may be posted in the Reynolds Club on walls or on the main arches of Mitchell Tower. Please do not cover windows, doors, or wood. Use the rolls of masking tape on the bar of the banner paper holder in RC 001 to post your banners, and remove banners carefully so as not to damage the walls.

Chalking on Campus
Student groups may chalk on sidewalks on campus to promote their events.

1. When chalking, please use water-soluble chalk that can be washed away by rain.
2. Groups may not chalk on buildings, stairwells, or steps, on the Quadrangle flagpole, or on anything other than sidewalks. There is no need to get permission to chalk.
3. Clubs may not advertise alcohol or drugs as a part of membership, review University of Chicago Alcohol Policy.

ADVERTISEMENT RESOURCES

Good advertising and promotion can be the key to a well-attended and successful event. Clubs can increase attendance and awareness of your organization through these venues.

Campus and Community Papers
An obvious publicity route (besides posters) is advertising in campus newspapers. Local newspapers also provide easy free publicity in the form of regularly published calendars of events. Deadlines for these calendars is crucial: if you plan an event on a Tuesday, you must alert the Hyde Park Herald almost two weeks in advance, the Chronicle up to three-and-a half weeks beforehand, and the Evergreen up to five weeks in advance, depending on when the event happens.

This requires some advance planning.

1. Chicago Maroon: calendar every week; email maroon@uchicago.edu a week in advance.
2. Chicago Weekly News: calendar every Thursday; email cwn@uchicago.edu or drop off info in RC 001 a week in advance.
3. Chronicle: calendar every other Thursday; email chronicle@uchicago.edu two weeks (or more) in advance.
4. Free Press: monthly calendar; email arnewma@midway.uchicago.edu or drop off info in RC 001 one week in advance.
5. Hyde Park Herald: calendar every Wednesday; email hpherald@aol.com or fax 773-643-8542 a week in advance.
6. Co-op Markets Evergreen: calendar first Wednesday of the month; email coopmarkets@coopmarkets.com or fax 773-667-8719 a week in advance.

If you want to reach a larger audience (and enhance your publicity around Hyde Park, too) try hitting the Chicago-wide periodicals. The two main weeklies for listings are the New City (Wednesdays) and the Reader (Thursdays).

1. Chicago Reader: fax 312/828-9926
2. New City: fax 312/243-8802
3. For both the Reader and the New City, send listings at least 2-3 weeks before you want them to appear in the paper. Provide the general category of the event (book reading, film, art, music genre, etc.); the name of the event with speakers/bands included; location and room number and the price of admission (or indicate if it's free). NOTE: if you have a special price for U of C students only, but not students generally, do not mention the "student" price in non-campus media - it confuses everyone. Chicago Tribune or the Sun-Times via a press release.
4. Chicago Tribune Chicago Sun-Times
   435 N. Michigan Ave. 401 N. Wabash
   Chicago, IL 60611 Chicago, IL 60611
   Fax: 312/222-4674 Fax: 312/321-3084
5. University News Office, Jennifer Leovy is available for advice on media relations. Contact her via e-mail at jn-leovy@uchicago.edu or call 702-8359. You should also send Jennifer a copy of all press releases.